Set Up Your Clothing Store’s Website
You no longer need to hire a website designer to build your website. Numerous e-commerce platforms are available to do all of the heavy lifting for you. These platforms make it easy to upload products, price, and build your shopping cart feature without writing complicated codes or hiring expensive web developers.
With so many e-commerce platform services available on the web, it can be challenging to know which platform will fit your needs. We have outlined some of the main pros and cons for the most popular e-commerce platforms to help you choose what will work best for you.
Shopify
Shopify is the Let’s Build a Boutique recommended platform. Shopify is one of the largest online platforms available with over 600,000 users. Shopify offers a free 14 day trial period to test out and create your website. Shopify is by far the leading e-commerce platform, but it is not for everyone.
Pros:
- All in one, easy to use
- Numerous ways to sell
- Store management
- Security
- Built-in speed and security for Hosting
- An extensive list of features and add-on apps
- Great customer service
- SEO and marketing capabilities
- Staff account
Cons:
- Transaction fees
- Basic content marketing
BigCommerce
Pros:
- All in one, easy to use
- No transaction fees
- Security
- Great customer service
Cons:
- Extra costs for successful businesses
- Expensive themes
WooCommerce
Pros:
- Free to use with WordPress
- No platform or transaction fees
- Supports affiliate products
Cons:
- Requires WordPress/up to date knowledge to setup
- Web hosting paid separately
- Some features are expensive
Wix
Pros:
- Drag and drop store builder
- Does not take the commission or cut from sales
Cons:
- Very basic features and limited functionality
Other E-commerce options:
Amazon Webstore – integrates your store with Amazon, expensive transaction fees
Magento – self-hosted platform, best for larger businesses
Lemonstand – most suitable for web developers and coders, limits of monthly orders
Selz – free plan available (great for ebooks and online courses), expensive transaction and processing fees
Volusion – best for larger businesses, limited customization
CommentSold – sells directly to customers within Facebook
Conclusion:
Shopify is our favorite e-commerce platform, but it may not be the best option for you. We recommend giving the 14-day free trial a shot before making your decision and continue researching what features will help you run your store most efficiently.
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